Brand health tracking | YouScan
Brand health tracking with AI‑powered social listening
Monitor what people say and show about your brand. Get alerted when negativity spikes and act before any issues escalate.
Never miss a mention of your brand on social media
Wondering what the world's saying about your brand? Get real-time updates on every single mention of your brand across the social media universe.
Catch sentiment shifts before they become crises
Track mentions, sentiment, and trends in real time. Set your baseline and get spike alerts when volume or negativity crosses the line.
See if your campaigns impacted brand health
Compare any different time periods to see what changed. Measure campaign lift, track recovery after a crisis, or spot seasonal patterns you can plan around next quarter.
See exactly where you stand against competitors
Put your brand side by side with competitors and track mentions, engagement, sentiment, and Share of Voice.
Chat with your data
Use Insights Copilot to chat with your data, like "What's driving negative sentiment this month?" Get structured answers with real mention examples and charts.
Get alerted when it matters most
Send mentions automatically to Slack, Microsoft Teams, Zendesk, HubSpot, or your own systems via Webhook and API. Insights only matter if they reach the people who act.
What brand health metrics you can track in YouScan
Share of voice
Your brand's visibility vs. competitors.
Sentiment trends
Positive, neutral, and negative mentions.
Brand mentions volume
Total conversations mentioning your brand.
Word-of-Mouth (WOM)
Real consumer opinions separated from ads.
Engagement
Likes, comments, and reposts.
Crisis signals
Negative spikes and emerging issues.
Competitive position
Benchmark your brand against competitors.
Visual brand moments
Logo detection in images and videos.
Audio mentions
Brand mentions spoken in YouTube videos.
Ready to track your brand health in real time?
See how YouScan catches sentiment shifts, visual mentions, and competitive threats. Book a free demo to explore the platform, discuss pricing options, and get answers to all your questions.
How different industries benefit from brand health tracking
Consumer brands & retail
Use YouScan brand tracking tools to monitor ongoing reputation across reviews and social, consolidate feedback from multiple digital sources, and spot shifts in what drives positive mentions before patterns change.
Real example:
Luuna Mexico uses YouScan to consolidate 109,000+ reviews across Amazon, Mercado Libre, and social, tracking which product qualities drive recommendations.
Making brand health monitoring easier for agencies
Run brand health monitoring for all your clients without the per-brand busywork eating your time.
Track all your clients without switching dashboards
Monitor dozens of brands in separate topics or see them all in one consolidated view. Compare each client's performance against their competitors.
Build client reports in minutes
Export branded PDF digests and customized brand health tracking dashboards. Your clients get presentation-ready reports they can forward to their executives.
Add team members without worrying about seat costs
Unlimited users on higher-tier plans. Bring on new team members, assign topic access by client, and collaborate across your agency without hitting seat limits.
Set up custom alerts per client
Configure Smart Alerts for each brand you manage. Route negative spikes, viral posts, or competitor mentions to the right account team automatically via Slack or Teams.
Brand health tracking shouldn't feel like detective work
Scattered data and slow reports leave you guessing about brand health. YouScan’s brand health tracker unifies monitoring, alerts, and dashboards so your team can act immediately.
Brand health tracking challenges
- You see sentiment shifts days after they happen
- Building slides for executives takes hours of pulling numbers from different tools every week
- Text-only monitoring misses logos in images and videos, where most brand moments now happen
- Competitor activity is a mystery
- You can't prove ROI to leadership when you have mentions but no way to show their impact
- Managing multiple brands means switching between tools and tabs
How YouScan solves it
- Get notified in Slack or Teams the moment negativity spikes
- Share presentation-ready brand health reports with your team in minutes, not hours
- Catch 80% more mentions by detecting your logo in images and videos
- Compare your brand against competitors side-by-side
- Track Share of Voice, sentiment trends, and engagement metrics that show business impact
- Monitor dozens of brands from one dashboard with separate topics and consolidated reporting